Vol. 2 No. 2 (2022): Jurnal Perspektif Manajerial dan Kewirausahaan (JPMK)

Artikel

• LOYALITAS NASABAH DI PT. BANK RAKYAT INDONESIA KCP KOTA WISATA KABUPATEN BOGOR DITINJAU DARI KUALITAS PRODUK, PROMOSI DAN KUALITAS PELAYANAN

  Ibnu Haris Nasution, Agtovia Frimayasa

  56 -68

  • PDF (Bahasa Indonesia)

  Abstract View: 497, Download: 427

• PERANAN EMPLOYER BRANDING DAN MOTIVASI KERJA UNTUK MENCIPTAKAN EMPLOYEE ENGAGEMENT DI UNIVERSITAS XYZ

  Windayanti Windayanti, Wenny Desty Febrian Febrian

  1 - 8

  • PDF (Bahasa Indonesia)

  Abstract View: 905, Download: 1052

• KEPUTUSAN PEMBELIAN PADA MARKETPLACE TOKOPEDIA DITINJAU DARI PENGARUH FAKTOR PROMOSI PENJUALAN, BRAND IMAGE, DAN HARGA

  Indra Ade Irawan, Islamiah Kamil

  9 - 18

  • PDF (Bahasa Indonesia)

  Abstract View: 1200, Download: 1133

• PERAN CITRA MEREK PADA PENGALAMAN MENGGUNAKAN UANG ELEKTRONIK

  Ika Puji Saputri, Vely Randyantini, Bagus Nurcahyo

  82 - 93

  • PDF (Bahasa Indonesia)

  Abstract View: 378, Download: 408

• PENGARUH KOMITMEN ORGANISASI, ORGANIZATIONAL CITIZENSHIP BEHAVIOR DAN SEMANGAT KERJA TERHADAP KINERJA KARYAWAN

  Muhamad Ekhsan, Andri Aprian, Ryani Dhyan Parashakti

  19 - 33

  • PDF (Bahasa Indonesia)

  Abstract View: 985, Download: 900

• EFFECT OF WORK ENVIRONMENT AND COMMUNICATION ON EMPLOYEE PERFORMANCE AT PT ARYAN INDONESIA

  Jeffry H. Sinaulan, Hilda Aulia

  34 - 46

  • PDF (Bahasa Indonesia)

  Abstract View: 355, Download: 366

• ANALYSIS OF ONLINE PURCHASE INTENTION FROM THE PERSPECTIVE OF ONLINE CUSTOMER REVIEWS, ONLINE ADVERTISING, AND WEBSITE QUALITY

  Muhamad Al Faruq Abdullah, Yanthy Herawaty Pangaribuan, Fathihani Fathihani, Wenny Desty Febrian

  47 - 55

  • PDF (Bahasa Indonesia)

  Abstract View: 604, Download: 637

• THE ROLE OF TRUST IN MEDIATING PERCEIVED EASE OF USE, PERCEIVED RISK AND E-WOM ON PURCHASE INTENTION

  Nuri Aslami, Ari Apriani, Cristina Catur Widayati, Rizky Vita Losi

  69 - 81

  • PDF (Bahasa Indonesia)

  Abstract View: 2295, Download: 2119